Building Relationships

The most important aspect is to remember that it’s not about the sale but the relationship.

‘Tis The Season To Give Thanks

Often overlooked, saying thank you is a simple yet valuable way to grow your relationship with your clients.  In fact, 68% of customers leave because they believe the business does not care about them.

Make a habit of calling clients to thank them for their business daily. Exercising this gratitude goes a long way to building better relationships.

Keep Current Clients Happy

It costs less to keep a satisfied customer than it does to acquire new ones. Businesses have a 60-70% chance of selling to an existing customer, while the probability of selling to a new prospect is only 5%-20%.

Focusing on repeat business and customer loyalty is so important. Look at your client list and ask yourself the last time you spoke with them. This question is crucial: most closers don’t talk to their clients when they are not involved in an active contract.

Cross-Train Your Closing Staff 

When a team member is out, do you have others who can pick up the slack? This ensures that your team can create an experience that makes our clients want to return to Real Advantage.

Every time someone transacts with our company, they have an experience that creates an emotion. Emotion drives the decision of whether a customer will continue doing business with you. 

Take advantage of the market slowdown and the holiday season to build stronger connections to help you and your team retain client relationships for the long run.